Coordinators Exchange Ridesharing Ideas

Pleasanton was well-represented at the recent Metropolitan Transportation Commission workshop for company transportation coordinators. The theme of the workshop focused on marketing a company ridesharing program in a limited amount of time.

Dale Chestnutt and Jennifer Henard, AT&T's transportation coordinators, enjoyed exchanging ideas with coordinators representing other Bay Area companies. Polly Welsh, the Chabot Center building transportation coordinator, learned a number of techniques for identifying the market for ridesharing in her building.

Speakers included Mindy Kershner, Marketing Director for RIDES for Bay Area Commuters; Colleen McCarthy, Commute Coordinator for Hewlett Packard; and Carol Condon, Transportation Consultant. The workshop was organized by the MTC Commute Alteratives Program.

Karen Fraser-Middleton and Peggy Silva, representing the Hacienda Transportation Office, also attended. Karen reported that the material covered will be useful in planning parkwide transportation activities and in addition, the workshop encouraged the coordinators from different companies to start networking. "The MTC Commute Alternatives Program puts on high quality training courses and I'd encourage any company promoting ridesharing to take advantage or the program," said Karen.

Shanna O'Hare or Natalie McConnell of MTC can provide more information on the program by calling 464-7700.

To see a reproduction of the original article and edition of Pleasanton Pathways, visit: July 2, 1984 Pathways.

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