IronPlanet
IronPlanet, an online auction firm headquartered in Hacienda, sold $400,000 of equipment and trucks on Feb. 3 for Marsolino Construction in Uniontown, Pa., demonstrating the power of Iron Planet's methodology to attract bidders from a wide geographic area, thereby getting higher prices for sellers. "This one-owner sale provided Marsolino Construction a wider buying audience than a 'local' sale could have," commented Frank Despatie, regional manager of the northeast area for IronPlanet, now the third-largest auctioneer of heavy equipment in North America . "It's a much better method of selling than standing out in the snow and cold waiting for a live auctioneer to sell each piece." The Feb. 3 sale drew over 6,500 registered auction attendees with bidders from the US and four other countries. On average, an item sold to a buyer more than 600 miles from its selling location, with 45 percent of the equipment going to an out-of-state buyer.
Puritan Bennett
Hacienda's Puritan Bennett has launched the HELiOS Marathon Portable Oxygen Unit, the first portable liquid oxygen unit to provide patients with a range of continuous flow settings as well as the option to operate in "demand flow" mode, which conserves oxygen during exhalation. The device also provides unprecedented duration for a portable liquid oxygen system, lasting up to 20 hours on a demand flow setting and up to 5.5 hours in a continuous flow mode. "The HELiOS Marathon Portable Oxygen Unit benefits demand flow patients who want to be on the go longer and also continuous flow patients who want to enjoy a portable system for the first time and get out and about once again," said Rick Mendez, marketing manager, Puritan Bennett respiratory homecare. Weighing only 5.6 pounds when full, the new HELiOS Marathon Portable Oxygen Unit is small and light enough to be comfortably "worn" by patients.
Ingenico
Ingenico has formed a marketing partnership with IBM, where Ingenico will supply payment terminals and transaction acceptance technology for IBM's Retail Store Solutions organization within the United States. The marketing agreement will enable retailers to implement payment solutions using IBM store management software and Ingenico payment terminals. The technologies have been integrated and are designed to work seamlessly together to provide optimal customer payment acceptance. By leveraging the vast experience Ingenico has acquired in becoming the recognized world leader in electronic payment technology, this agreement with IBM will enable Ingenico to provide retailers with best of breed point-of- sale solutions, the companies report.
Ross Stores
Through February, customers and employees at Ross Stores help raise funds for the American Heart Association's cardiovascular disease and stroke research and education efforts by selling red paper hearts to customers and employees for one dollar. All proceeds will benefit the American Heart Association, with the paper hearts purchased by shoppers being posted on the walls of Ross's stores. Donations from the Hacienda company for the American Heart Association nearly reached $900,000 in February 2004, and this year the goals are set at more than $1,000,000. Currently, cardiovascular diseases are the number one killer of both men and women in the United States.
Also in this issue...