Business Bits

By Hacienda Network Staff Writer

IntegenX

The RapidHIT System, a speedy automated DNA profiler recently introduced by Hacienda's IntegenX, was featured on the November 6 episode of CSI: Crime Scene Investigation. "We're thrilled that the producers chose to premiere the RapidHIT on their show," said Robert Schueren, president and CEO of IntegenX.

"Our technical advisors were contacted by various law enforcement agencies about the RapidHIT System," said Sheila Thomas, product integration specialist for the CBS hit. "It's simple to use, providing accurate results in 90 minutes. Without the RapidHIT System we could not have developed the storyline."

A clip featuring the RapidHIT System can be seen at goo.gl/EzAVya.
Ellie Mae

Hacienda's Ellie Mae has signed a definitive agreement to acquire MortgageCEO, a company which provides enterprise-level CRM and marketing automation solutions to a wide array of banks, mortgage companies and credit unions.

"The acquisition of MortgageCEO is consistent with our mission to automate every aspect of the mortgage process," said Sig Anderman, CEO of Ellie Mae. "Based on our customer feedback, CRM is viewed as a key addition to our product offering and an important tool in helping our clients drive loan volume. As the mortgage market shifts from refinance to purchase, CRM and marketing automation will be critical functionality to help our clients acquire new customers and build relationships with their existing customers. MortgageCEO offers a robust solution specifically designed for the mortgage industry that will enable Ellie Mae to extend its Encompass platform to deliver this critical functionality to our clients."

The transaction is expected to close by year end. It is anticipated that all existing employees will join the Ellie Mae team.
Adept Technology, Inc.

Adept Technology, Inc., headquartered in Hacienda, recently introduced a number of primary and secondary food packaging robots and peripherals which are designed specifically to help food processing companies to meet new government safety and sanitation mandates, lower labor costs, and future-proof packaging lines.

"Food processors are looking to robotic automation with integrated vision and conveyor control to provide the speed and efficiency of hard automation but with flexibility for quick changeover between products," states Glenn Hewson, Adept senior vice president of Marketing. "Robotic automation can also help processors dramatically lower distribution labor costs by processing mixed-product specific store orders on the secondary packaging line and eliminating repacking at distribution warehouses."

Also in this issue...

November Business Bits

Business Bits